Internet Marketing Secrets
Issue #76 - by Michael Campbell - July 14 2005
In this issue: New service takes the guess work out of
keyword research. Was the Google Spam Guide "leaked" on purpose? A new
brandable report gets a 5% sell-through and you can customize it with
your own affiliate links. Plus, what you absolutely must know if you
make or sell MP3 files. An affordable article distribution system. Tips
on Google Sitemaps. And an RSS to HTML site builder... All this
and a lot more in this issue
of IMS. Enjoy!
To subscribe free click ==> Internet Marketing
Secrets Newsletter
- - - - - - Sponsor - - - - - -
New Service Takes the Guess Work Out of
Keyword Research
(So You can Concentrate on Your Profits)
If you've been online for any length of time, you know
that keywords and niches are everything. They are the root and
foundation upon which everything else - from PPC ads to websites - are
built.
Using a keyword research service I was handed a hot market. I found a
$250 product to satisfy that market, paying out $100 per sale to the
affiliate. I took the list of keywords and used AdWords bid on all of
them.
I split tested some ads and within days found out which keywords worked
the best when selling the product. After two weeks I had the list
whittled down to just 10 super potent keywords.
The end result? Right now I'm selling 15 units per month through PPC
ads. That's $1,500 per month in commission, with nothing more than a
few bucks on the ads and a single landing page.
So what's the secret service I'm using to find these niches? It's the
new Keyword Avalanche Research (KAR) Service. But I have to warn you,
the money I'm making is just a drip in the bucket compared to what
these guys are raking in by building portal sites out of the keyword
lists. That's right... it doesn't matter HOW you use the keywords...
PPC, Landing Pages, Portals, Mininets...
Since you're going to find out about this service anyways, it might as
well be me that tells you. It won't be a secret much longer. KAR has
ordinary people earning $8,000 to $25,000 per month - yes 25K per month
- by building portals around high revenue keywords. Let them do the
work, while you focus on profits.
Want the keyword research handed to you?
==> http://www.cdzn.com/kar
- - - - - - - - - - -
- - - - -
Internet Marketing News, Views and Clues
New Brandable PDF Puts Your Affiliate Links
Inside
In only 90 seconds, you can have your own branded version of
Quick and Easy eBooks by Michael Campbell (that's me ;o), it's free,
it's customized with your affiliate links, and you can give it away!
Giving away a free report has proven to be one of the best ways to get
sales. After reading the 14 pages at least 5% of readers go on to buy
one or more of my products. Now that I've tested it with PPC ads and
proved that it works, I'm opening it up for everyone to use.
Don't be mislead by the price, or lack of it. Even though this report
is free, it contains as much or more information than some ebooks in
the $100 range. That's why it's so powerful in converting readers into
sales. It's high quality wisdom, gathered over many years, that's now
being shared with the public.
Here's your chance to get the word out and make some money at the same
time. It only takes a few seconds to embed your affiliate links into
the PDF file and then you're free to share it however you like. The
more people you tell, the money you can make.
All you need to do, is download the branding software to your hard
drive and unzip it. Then simply follow the rebranding instructions in
the readme.txt file.
Download a brandable version of Quick
& Easy eBooks by Michael Campbell.
http://www.cdzn.com/easyebooks.zip
Happy branding! Good luck with your commissions. And thank you so much
for helping me get the word out.
What You Must Know if You Produce MP3
Files
Have you seen these headlines?
* 1.4 Million Internet Marketers Risk Massive Fines
* Publishers at Risk of Getting Sued Over Unpaid MP3 Royalties
* MP3 Patent Owners Clamp Down on Info Publishers
* Info Publishers Must Pay MP3 Royalties or Risk Stiff Fines
There's a lot of stink lately about unlicensed MP3 files. Why? Because
certain parts of the MP3 process are patented and the commercial
distribution of MP3 files requires a yearly licensing fee, plus
royalties.
While usually under the radar, a recent press release, which just
happens to be tied into a product release, has come to the surface and
provides some disturbing language for info publishers that rely on MP3.
It's no longer just music distribution that they're targeting. The
press release states, "The products in question are such things
as interviews of business experts, tutorials, talking ebooks,
teleseminar recordings, live streaming audio messages, audio postcards
- and lots more besides."
In somewhat strong language, a certain Mr. Joe Clayton Jr. warned, "The
Internet marketing community is about to be shaken to its roots,
because thousands of existing audio products are not licensed. And if
you don't have a license you are in violation - period!"
Then later in the press release comes the pitch... "Fortunately
there is now inexpensive software that is licensed, which will quickly
convert and re-package those 'offending' files into a suitable
licence-free format" he added. "But the Internet community must act
very quickly to help reduce their chances of being hit."
Ok, stop worrying and don't freak out about this. You don't need to go
buy their product, I have far superior one that you can download for
free. I'll also tell you exactly who they are targeting and what you
need to do.
If you make MP3 files, or make income from selling any products that
contain MP3 files, this is critical information that you need to know.
Here is a special seven
page MP3 report I wrote, which you can download for free and
distribute as you see fit.
My MP3 Special Report
==> http://www.cdzn.com/goodbyemp3.pdf
- - Adv - -
Post RSS to Your Blog Automatically
Right
now I'm posting relevant content to my Blog without lifting a finger.
Every day, the automated software checks the RSS newsfeeds for my
keywords - the ones that match my blog content - and posts the news
headlines into my blog.
The AdSense ads are running down the side and automatically change to
match each post. And before the purists scream spam, it plainly isn't.
It's news from around the world, which matches your keywords, which
matches your blog. It's like having a hands-free revenue stream on
auto-pilot.
Want R2B to generate revenue for you?
==> http://www.cdzn.com/r2b
- - /Adv - -
Google's Thin Affiliate Report Leaked
on Purpose?
By now you've probably read that Google has allegedly hired
international university students and are paying them $10 an hour, to
check search results and report any spam they find.
http://www.google.com/jobs/eng/test.html
Who knows... maybe even you can apply as a Quality Rater, but don't get
too excited, it's only a temp job. Volunteers in the SEO community will
be taking over soon.
You've also probably seen the "leaked report" called the Spam
Recognition Guide for Raters. So did a Google employee really break a
non-disclosure agreement by revealing this report to the public? Is it
real? I'm not so sure.
There's not a whole lot of new content in it, as I've seen many similar
reports in the past. One notable difference was that this report
targeted the auto site generators that scrape content from OPD, and
have little in the way of original content. The report states that
sites which are set up specifically to capture AdSense revenue are
deemed, "Offensive."
In addition, there is no official author of the paper, but they do
appear to have English as their second language, or it was not properly
edited for grammar before it was issued... which would be unusual for
Google. But like any "secret" leaked report, there are no names, email
addresses or physical addresses on the paper. Only certain "Offending"
urls get mentioned.
The last I saw, the webpage containing the document was still live...
even a month later. So let me ask you... if it really was a "sensitive"
document, wouldn't Google's legal team be on the ball and make them
take down the link by now? Wouldn't the hosting company - under the
digital millennium copyright act - have been notified of a copyright
violation... or something?
Ok, in case you were busy and missed it, you might be able to catch it
here:
http://www.searchbistro.com/spamguide.doc
Or if that's gone by now go to the root url and look for the June 5
entry.
One thing's for sure, it's not the original document. It's the third
version and it's been copy 'n pasted many times. The original was
created on May 24 2004 and it was saved at precisely 5:30 in the
afternoon. Then on June 5 2005 it was converted it into an RTF file. A
certain Natasha D. is credited as being the author.
How do I know this? Just drag any Word doc into a text processor like
Ultra Edit or BBEdit and you'll get all the "hidden" underlying info
that Word and other RTF editors normally hide, including author, when
the file was saved and revised. Sneaky huh?
So is it a fake? It could be. But it doesn't matter. They're good
guidelines for affiliates anyways. If you pay careful attention to
these guidelines while you create your pages, you'll stay out of
trouble.
Ok, what do I think about all this? Well, I love a good conspiracy
theory.
So in my opinion, the thin affiliate document was leaked on purpose.
This was to get a new volunteer army to report AdSense TOS (terms of
service) violations on auto generated sites. The general public and the
SEO community now have the guidelines, and they know what to look for.
Plus, the squealer or spam "reporting" mechanism is built in. Your
AdSense ID is the trigger. Go take a look... your AdSense ID is
embedded in comments when you click on the link that says "Ads by
Google."
Hmmm... Conspiracy theory.. or brilliant viral marketing? You decide.
A few weeks after this secret report was "leaked", here's what Matt
Cutts of Google had to say, according to a friend of mine, who attended
the Webmaster World event...
""If you run into a site that is guilty of AdSense spam or is a
Scraper site, click on the "Ads by Google" link and fill out the
comment section of how the site violates the terms of use for AdSense.
The publishers ID will be incorporated into the report and they are
aggressively canceling accounts. He showed an example that is one of
the biggest spam pages I have seen.
Basically the person used a program to make the page and the publisher
left statements such as "the first paragraph should repeat the keyword
four times...". But the worst was that the links on the page were
referenced to his hard drive and had his name to which Matt asked, "Is
'Robert W' in the audience?"
Be careful with your AdSense sites, Google is cracking down hard and
now you have hundreds of new volunteer "police" ensuring that scraper
and spam sites get removed.""
So was it really a secret report that got "leaked" or was it an attempt
by Google to save a lot of money by hiring the SEO community for free,
to be able to identify and report spammers? Think about that for a
second...
If you were a really smart marketer, and wanted word to spread like
wildfire, you'd create these anti-spam guidelines, then whisper them
into the most popular SEO forums as, "So top secret that someone broke
their non-disclosure agreement." Then at the following event - the
Webmaster World Conference - a few weeks later, tell people "exactly"
how to report the spammers.
One can only wonder. And I'll leave you to come up with your own
conclusions. But like I said, fake or not... These make excellent
guidelines for any affiliate. They'll help you stay on the good side of
Google, their temp army of paid students, or their "new" volunteer army
of spam police in the SEO community.
- - Adv - -
New Video
Improves Your Rankings on Google
PageRank
(PR) is a mystery for most people. That's because there's so much bad
advice out there. Fact is... it's a simple mathematical formula, no
voodoo, no mystery, no magic.
The Mastering PageRank Video Course (by Leslie Rohde creator of
OptiLink) will show you exactly what PR is. How to get more. How to
conserve what you have. How to concentrate it. And how to create it...
out of nothing! Some people have doubled their online income by
applying these techniques. Will you be next?
Want to improve your PageRank? ==>
http://www.cdzn.com/pr
- - /Adv - -
Google SiteMaps Cause Rumble in SEO
Community
How important are Google Sitemaps? Very! While on stage for the whole
world to hear, Matt Cutts, software engineer for Google Inc. publicly
stated for the record, "This (Google Sitemaps) is just like paid
inclusion, but for free."
So just what is a Google Sitemap? It's an Open Source protocol that
directs the search engine spider. It states which pages of a site get
updated and how often. It shifts a lot of the burden and responsibility
of indexing to the webmaster, freeing up spiders and search engine
resources for other tasks.
Now the busy spiders won't have to look at every single page of your
site, to see if they were updated or not. It's up to you, or your
webmaster to provide an XML (or text) file to tell the spider, which
pages get updated, and how often, and where to focus their crawling
time.
According to Google: "Google Sitemaps is an easy way for you to
help improve your coverage in the Google index. It's a collaborative
crawling system that enables you to communicate directly with Google,
to keep us informed of all your web pages, and when you make changes to
these pages."
It's free and you can get started by visiting the Google Sitemap page:
https://www.google.com/webmasters/sitemaps/docs/en/sitemap-generator.html
Complete technical specifications are here:
https://www.google.com/webmasters/sitemaps/docs/en/protocol.html
If you're not comfortable creating your own XML file or saving files in
UTF-8 format, the Planet Ocean newsletter gave an excellent tutorial on
creating the sitemaps. http://www.cdzn.com/pob
There are free sitemap services beginning to spring up. The first two
in the list below are web based. The third one is software based. I
have not tested any of these but you are welcome to.
http://www.my-google-sitemap.com/google-sitemap.asp
http://www.tarrantit.com/googlesitemap/
http://www.vigos.com/products/gsitemap/
Once you have your sitemap, you can tell Google that it's ready, but
you'll need to create a Google account first:
https://www.google.com/webmasters/sitemaps/login
Then once you've logged into your account, just click on the "Add a
Sitemap" link and you're done. Google will notify you if the file has
any problems.
But, if you're not ready to learn XML and don't like the idea of having
to go it alone... if you own XSite
Pro, you're in luck. Looks like they'll have Google Sitemaps added
to their software within a couple of weeks. Paul Smithson - XSite Pro's
creator - told me it would be this easy...
1. Click on the Google Site Maps button in XSite Pro
2. Enter the details for your site
3. Click the publish button to publish your site
And that's it. Just three simple steps. I've got my fingers crossed and
hope it will be as just easy as Paul says.
In addition Paul told me that, "Whenever you publish your site
the Google Sitemap XML will be updated automatically. This is very
powerful stuff, because it means it updates the last modified dates in
the XML file without you having to lift a finger (you don't even need
to know what an XML file is) and this is something that Google really
does like to see."
Some Google Sitemap tools will sell for $97 or more, so that makes
XSitePro the bargain of the century. Make sure you get it now so you
don't have to pay extra for an upgrade. If you buy XSite Pro now, Paul
told me that, "You are guaranteed to get the brand new version -
including the Google Sitemap feature - at absolutely no additional
cost, as soon as it is released."
Click to get XSite Pro ==>
http://www.cdzn.com/xsp
So if you want to make Google happy, and get a head start on the new
way to submit pages to the search engines for crawling, you have
several choices...
Get the Planet Ocean newsletter and follow their tutorial. Use the free
Google tool. Try one of the free third party tools. Or you can get
XSite Pro and have it do the work for you... the choice is yours. But
at the very least, get the work done, your search engine positioning
may depend on it.
- - Adv - -
New Article Announcer Automates
Article Distribution
Everyone
wants content for their websites. Articles are one of the best sources
of content. The only trouble was, until now, submitting articles to
hundreds of directories was a slow and laborious task.
Imagine writing a quick 500 word article and automatically sending it
at the push of a button, to literally hundreds of decision makers...
all desperately seeking content for their next publication.
But it's way more than just software, there's hours of audio and video
on how to write articles, or get them written for you. It gives all the
secrets, including what publishers look for, article length, line
length, word count, dynamite resource boxes, what to say, how to say
it, and how to link back to your own site for maximum results.
Are you ready to discover the power of articles?
==> http://www.cdzn.com/aaa
- - /Adv - -
New Article Distribution Service
Offers Big Savings
It's often said, "When an idea's time has come, several people get it
simultaneously." Once again it rings true with article promotion
services.
While there's been a lot of attention Jason Potash's Article Announcer,
a second service was quietly gearing up for launch. Only a few days
after Article Announcer, we have an alternative article distribution
service in Chris Ellington's Article
Marketer.
The basic service is free. A single article sent to nearly 30,000
readers is only $8.95. A full three months of unlimited articles
published is only $39.95. Compare that price and you'll quickly
discover that you can use this online service for two and a half years,
for the same price as competing software.
While on the phone with Chris, I asked him the difference between his
online service and software like Jason's. Chris surprised me by saying
there wasn't much difference in the guts, because both services
automate the article submission process using machines.
The big difference Chris stated was that, "The minute you
download software, it's obsolete until the next upgrade. These article
repositories are coming and going on a daily basis. In addition they
keep changing the rules for submission. Having an online service allows
us to stay on top of it and make the changes to our submitting software
on a daily basis."
Having watched the video, submitting an article for distribution
couldn't get any easier. So if you'd like to try an online service
instead of software that runs on your PC, head on over to Chris
Ellington's Article Marketing service. It looks like a very
professional, easy to use, up-to-date alternative.
Want low
cost article distribution? ==> http://www.cdzn.com/am
New Software Posts RSS to HTML and
Archives Static Web Pages
What if I told you there was software very similar to the RSS to Blog,
but it provides RSS to HTML instead. It slowly and automatically builds
your site at the rate of one page per day.
It automatically archives the previous day's news, then the month, and
continues to run month after month, while creating keyword rich, search
engine optimized pages. You set it and forget it.
What if I told you that there was AdSense ads on every page, including
the archived pages. What if the PR was properly concentrated by the use
of the nofollow attribute? And the backlinks lead to the pages you
choose, using the keywords you choose? Hmmm, one can only ponder... but
you won't have to wait long :-)
My friend is working on this super powerful RSS software and we hope to
have it released in a couple of weeks. It will be an exciting
alternative to the automated Portal Builders.
Instead of blobbing up 1,000 pages overnight and risk setting off the
alarm bells to the AdSense police, the new R2H software will slowly and
steadily, build a large site, full of PR optimized links and keyword
rich content.
R2H is going to be a big hit and it's coming soon. Stay tuned to this
newsletter and I'll be sending you a special announcement as soon as
it's ready.
Wait... Hold The Presses!!! It's Ready
Right Now!
Wednesday
July 27 2005 8:11 PM PST
Breaking News for
Immediate Release
New RSS Tool
creates web pages automatically
New generation of RSS tools create
static HTML web pages
that search engines love to spider. Automatically creates RSS to HTML
web pages. Works with your existing web site content. Comes with an
easy to use RSS aggregator.
Want RSS
tools to build your web site? ==> http://www.cdzn.com/r2h
Internet Marketing FAQs, Secrets and Strategies
Mastering PageRank Shows Who Benefits in Link Exchanges
Q - Will
I learn anything new from the Mastering PageRank video. Is there new
material not covered by the Dynamic Linking bonus I got with my
purchase of Revenge of the Mininet?
I know about the nofollow tag. Would it be worth purchasing this video?
A - Well, I'm not exactly sure
if there will be anything "new" in the 30 minute video for you, because
I don't know your exact level of expertise. The video does explore the
use of the nofollow tag and shows how to concentrate PR. But it also
busts a lot of myths as to where PR comes from and how it is
distributed.
Leslie also shares his top strategies for getting more PR, including
how to generate it from nothing. But what really surprised me, is that
link exchanges are actually number three on the list.
It shows how PR leaks off your entire site through your linking pages
and how you actually become part of your linking partners network of
sites. So who wins... the lazy or busy linking partner? You'll have to
watch the video to find out.
Want to Master your PageRank?
==> http://www.cdzn.com/pr
Even I picked up a few tips and it finally motivated me to fix a couple
of poor linking structures that I had. In all honesty, I think it's
worth it. But don't even think about that. Just get it and watch it.
And my favorite - sneaky - reason to get the video... it opens the door
to Leslie. Once you become a customer, you're far more likely to get
your SEO and PR questions answered in his OptiSmarts blog. It's open to
the public, but only customers get their questions answered.
OptiSmarts Blog ==>
http://www.optismarts.com
- - Adv - -
Xsite Pro Provides Total Site
Management
It's not just a web site builder and html editor. It
allows you to put AdSense ads wherever you want. It automatically adds
new pages to the site map as you create them. It increases PR by taking
long wordy pages and breaking them into as many pages as you like.
Add to this keyword analysis, a pop up generator, an affiliate wizard,
article pages, reciprocal linking pages, auto generated navigation,
privacy statement generator, powerful built-in scripts, page creation
wizard, all this and more, from an easy-to-use tabbed interface.
Ready for Total Site
Management? ==> http://www.cdzn.com/xsp
Don't watch the
video ==>
http://www.cdzn.com/xpv
(Plus, coming
soon... XML sitemaps for faster indexing in Google. If you order XSite
Pro today, you'll get Google Sitemaps as a free upgrade, as soon
as it's ready.)
- - /Adv - -
What to do When Keywords are Too
Competitive
Q - I have a dog
related site 40+ pages and growing. I'm also planning to create 20 or
so 5-10 page mini sites that are topic related, and direct that traffic
to my main site. The mini sites will be a particular breed per domain.
For example, a mini site on Labradors, German Shepherd, Golden
Retrievers, Boxers, Beagles, etc.
All of these sites are going to link back to my main site that has dog
related information and products. Based on your teachings from Revenge
of the Mininet, does that sound reasonable?
A - Sounds reasonable... but a
quick peek at any keyword research tool like nichebot.com will tell you
that those terms are too competitive. To do well in the search engines,
you'll need to focus your minisite page topics on user behavior, or in
other words, "how" people look for a certain breed.
For example, the sweet spots with lots of searches but few competing
pages for Labrador Retrievers are labrador retriever puppy and labrador
retriever rescue. Those keywords would make excellent minisite pages.
With Pittbulls it's pictures and photos. With Beagles it's hunting,
miniatures and training. Poodles it's breeds, teacup, skirts and
Maltese. And this will blow your socks off... for the Golden Retriever
breed, it's shirts... over 700 searches per month, but less than 1,600
competing pages.
Yes, I know it sounds odd, but you can't argue with the facts, each
breed has it's own peculiar / particular batch of keywords associated
with it, based on how people search. Put up pages to satisfy those
searches and you'll get a lot of visitors, not just to your minisite
but to your main site as well.
For more detailed coverage on keyword research, be sure to read the
Action Plan and Keyword Hotlist that came as a bonus with Clickin' it
Rich.
Want to be Clickin' Rich? ==>
http://www.cdzn.com/cir
Or, if you're already good at making webpages and playing the affiliate
game, head on over to the new Keyword
Avalanche Research (KAR) Service. Simply join up and start using
their keyword research to tap into hot markets with PPC landing pages,
Portals or Mininets. Yes, these guys really do make over 20K per month,
and they have a private forum showing exactly how they do it.
Membership is seriously capped at 1,000 members and they're nearly sold
out. So don't get caught on the outside looking in, this party's just
getting started.
Imagine earning 20K per month?
==> http://www.cdzn.com/kar
Notes From You
Loved Clickin' It Rich 3.0! There's
enough niches, ideas and inspiration in there for a lifetime of web
building. It really got the creative and work juices flowing again.
Thank you! - Niall
Thanks for your work. It is very clear and inspiring. Inspiring because
I know this is not "pie-in-the-sky" stuff, you are also in the
trenches. I have "Clickin it Rich"
and it is of great value. Just the one bonus on keywords is worth the
price alone. It really is! - Bill
Revenge of the Mininet was really
great. And I enjoyed the 4 interviews too. Those gave me various
insight. Now I have 7 minisites and am excited with this. I just wanted
to let you know that there is a really happy customer of your product
in Far East. - Hirohide
You did a wonderful job in the Clickin'
it Rich Action Plan, by outlining step-by-step exactly where to go,
what to do, here's the process that works with no BS. Overall this is
an excellent piece of work. Thank you for writing it. :o) - Garrett
- - - - -
That's it for this issue
my friend. Thank you for reading. We'll
chat again soon. Until then, here's wishing you all the best for online
success.
Michael Campbell
President & CEO Dynamic
Media Corporation
#108 - 383 East 37th Avenue Vancouver BC Canada
Providing successful marketing strategies since 1988.
For marketing advice & coaching phone +1 604 874-6655
Read the Internet
Marketing Secrets Blog or tap the RSS Feed
Author of....
Revenge of the Mininet...
Advanced linking strategies and
diagrams for
increased revenue from search engine optimization and affiliate
programs.
Clickin' it Rich... The
complete work from home
business
training system. How to fire the boss and set up a home business
using
nothing but affiliate programs.
Nothing but 'Net... An internet marketing
strategy that generated
$750,000 in less than a year, with no advertising
costs.
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