If you’ve been following me on Twitter, you’ve seen me tear into one purported mobile genius after the other. It’s the same load of carp over and over again…
Their sites look like train wrecks on iOS devices. And because they used Flash, or odd MP4 formats, their videos don’t play on any of the 30 million (and growing) iPod touch, iPods, & iPads out there. Yes… 30 million.
You’d think that someone purporting to be a mobile expert, would at least own an iOS device to proof (check) their work on it. (Grr, Rant, Steam!)
(Note: An exception would be Mobi Blueprint offered by Gauher Chaudhry and Kim Dushinski. In spite of their videos not playing on mobile devices and the poor audio quality in the videos, at least the content is good.)
Recently, my visitors from mobile devices tripled. It used to be around 4% of all visitors. Now it peaks around 12%.
I’m not going to worry about making a mobile only version of my site. If I was doing local mobile marketing like, movie reviews, restaurant specials, texting coupon codes, then it would make sense.
But all I did was make it easier for mobile devices to view my site. Now they spend more time on it.
I trashed my old WordPress themes and went with Thesis. Now when you view my site – even on the iPhone’s small screen – it looks great. The readability is there and all the videos play as well. (If you want to learn more about Thesis, here is my obvious affiliate link.)
And if you want to learn how to create videos that play on iPhones, which formats players and codecs to use, you’ll find that treasure, and many others like it, inside the Dynamic Media Vault.
