The Death of Made for AdSense (MFA) Sites
Question: Have you heard
about the AdSense Arbitrage sites going down, along with
the Made For Adsense (MFA) type sites? Interesting stuff is
happening. What do you make of it?
Answer: I haven't "heard" much about the MFA debacle. I
don't listen to gossip, or frequent the SEO forums. What I
do pay attention to, are the official Google blogs, and
those of prominent Google engineers like Matt Cutts.
All I can say is, they're going after them and shutting
them down. Hundreds of people got handed their final
AdSense checks, as they didn't fit with the Google
philosophy.
If your idea of a sustainable business model, was building
automated sites for AdSense revenue, then you got whatever
you deserved. Same deal with the arbitrage junkies.
I tried to warn people about the MFA templates. I told my
readers not to buy them. A quick glance at the HTML code,
revealed detectable footprints. Well maybe not
footprints... more like blinking red arrows.
Several template designers left their names in the code, or
included comment fields, that were easily detected and
filtered. Even if you bought them from a "brand name"
direct marketer... it's not like he designed them
personally, or even has the technical ability to examine
the code...
Not only that, Google has provided clear instructions, on
how to report MFA sites, arbitrage sites and ad farms. The
writing was... on the wall, so to speak.
So I won't say much more about it, other than... "I told ya
so." When it comes to building a business, a foolish man
builds his house upon the sand, the wise man builds his
house upon the rock.
Stick to the rock solid fundamentals. :-) Build affiliate
revenue sites and maintain relationships with your
customers, through newsletters, audio and video. Give value
first, and you'll reap what you sow in return.
