What’s Your Exit Strategy?

May I share a little story with you?

The rumors are true. I’ve closed my consultancy. Shut off my coaching program. And sold my house.

I reached the goals I set for myself Sept 05 1999. To coach others for a decade. Now it’s time for new projects and a new chapter in life.

Have you thought about your exit strategy?

I did, but it was 10 years ago. That’s why it caught me by surprise when my accountant called and asked if I’m ready.

Thinking I missed an email or something I asked, ready for what? She said it’s been 10 years. And I’m like, ok… what’s been 10 years?

She said, September 2009 is your 10th anniversary. You launched your first training system Nothing but Net and opened your consultancy. You have been coaching people for 10 years…

As her voice faded into subconscious, I reflected on all the people I helped. The careers I’ve influenced.

How fortunate I was to be blessed with knowledge. To experience the fulfillment that comes from sharing with others.

In a flashback moment, I remember writing four books, 10 white papers, answering 8,000 emails and performing over 600 coaching sessions.

I was suddenly jolted back from my daydream by the words… “Congratulations, you’re done.” “It’s time to start your exit strategy towards retirement.”

I’m DONE?

I fully paid my debt to the bank of Karma. I planned to help others for 10 years. And I did it. I reached my goal. It’s time to move on.

The first thing I did was close the consultancy, which means no more coaching sessions over the phone. (The real goal is to practice what I’ve been preaching all along, to stop trading time for dollars.)

By closing the service aspect of my business, it gives me more time to work on new affiliate projects and create products. (The more favorable business model of doing work once, getting paid over and over.)

If you’ve been reading this newsletter for a while, most of you know that I have a private site, the Dynamic Media Vault. In addition to answering your FAQs, it will act as a repository for my works. In other words, as I create new content it will go into the Vault

If you’re a Vault member, you won’t have to buy any of my new products, because you’ll already own the components of them as they get released. So it definitely pays to be a subscriber.

The good news is, I’ve got some openings if you’d like to become a member. The bad news is, there’s only one way to get in. You have to email me and request access.

So long as your a customer in good standing and have owned Nothing but ‘Net, Clickin’ it Rich, Revenge of the Mininet, or GooBert for more than 60 days, you’re allowed in. Simply email me your Clickbank receipt and I’ll send you a link to the subscription button.

And yes… as part of the overall exit strategy, I’ve cashed out of the real estate market. Some of my investment gurus (including mybank manager) are predicting up to a 40% decline from 2008 peak values over the next 8-10 years.

Taking that advice to heart, Amy and I sold our house and are moving into an apartment rental. A nice secure base for future travel plans… to China, Japan, Switzerland and beyond. I’m really looking forward to it.

As I mentioned earlier, I plan to publish all sorts of new goodies and stash them in the Vault. I also plan to stay a humble student of marketing, and to keep this newsletter going as long as you want to receive it.

I’ll you posted as the exit strategy unfolds. Who knows… maybe you can learn from it, and apply it to your situation as well.

In the mean time… I have to get packing. So please read and enjoy the rest of your regularly scheduled newsletter. (Which is posted above.)

SocialTwist Tell-a-Friend

Leave a Comment

Previous post:

Next post: